Watching stories and reading stories are the new buzz. People love tappable story experiences. Although we have several platforms which create tappable stories, however, Google for the first time has introduced its own version of the story called, the Google web series.
Google web stories are video-first pieces of interactive content that creators create to share information with audiences. These are tappable pages featuring images, texts and audio. This full-screen immersive storytelling experience allows you to host the stories on your own website. You may also include Google AdWords, call to actions and links in your Google web stories.
Google web stories are an effective way to tell the world about heartwarming stories. Leveraging the power of storytelling is a great way to engage people and make them aware of your brand. This is a perfect opportunity for brands to make the most of the feature and share their inspiring stories to gain the attention of the audiences. You may also embed them like podcast episodes or YouTube videos or may also feature them as individual pieces of content on your website.
Isn’t it a perfect way to be more creative with your products and services?
There are primarily three parts involved in Google web stories – the first part is the poster page which Google refers it as the packaging, the second part is the cover page which is the first page of the content of your story and the third part is the story pages where you share your stories and narratives with texts, videos and other features.
Draft a narrative or storyboard. Use the Google storyboard script template to draft your web story narrative.
Choose a visual editor:A visual editor is software, plugin that contains a graphic user interface to allow publishers to design the panels of the web story. Publishers use different web stories tools to create stories.
Create your web stories:Start creating your own web story once the editor has been chosen. Google provides a PDF template to help with crafting your narrative and that is called – Web Story –Script template.
Choose the visual assets:Finalize the images and videos that you want to use within the web story. A web story format should be vertical, just like a screen on a mobile phone.
Use of templates:Visual editors provide pre-made templates and Google suggests using these templates while creating web stories.
Test the web story:Testing the web story before enabling them on Google is a significant step. You may use the following tools to test web story-
Creating Google web story can be fun and an enjoyable experience.
Google Web Stories, Web Stories, Google for Creators, Google Web Stories Creation
